About Me

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Who I Am

My name is Pawel Ferfecki.
I combine practical experience in sales and management with a passion for data analytics.
Understanding business processes “from the inside” helped me realize how much data can transform the way decisions are made.

I hold a Bachelor’s degree in Business Analytics and Communication from the University of Bielsko-Biala,
and a Master’s degree in Management with a specialization in Lean Management.
Thanks to this combination, I bring together analytical thinking with knowledge of process optimization and communication in organizations.

Why Data Analytics?

Working in the retail industry, I saw how difficult it can be to make business decisions without a full view of the data.
Analytics allowed me to look at business differently — to search for patterns, draw conclusions, and improve processes.
My goal is to connect these two worlds: business and data.

Today, I’m developing as a data analyst and Power BI report designer,
turning data, processes, and business logic into actionable insights that support better decisions.

Skills / Tools

I focus on transforming data into clear insights that support business decisions.
Here are the main tools and areas I specialize in:

• Power BI – data modeling, DAX, dashboard design
• SQL – analytical queries and data cleansing
• Power Query / Excel – data transformation
• Storytelling & report UX design

Power BI
SQL
Power Query
Storytelling

Stay In Touch

I’m always open to discussing data, analytics, and new opportunities.
If you’re looking for someone who can turn numbers into business insights – let’s connect.
📧  pawel@optiflowdata.pl
📞 +48 505 851 518
🔗 LinkedIn